Branding | Marketing | Advertising | Web Design | Political

Consumers follow a very distinct pattern when they purchase a good or service. They begin with a need or a situation which kicks them into a transactional buying mode. Options are reviewed, research is done, contact is made, and a purchase is completed. Prior to a need or situation occurring, even the greatest sale or promotion is unable to change consumer behavior and force a purchase. It takes the right message, at the right place, in front of the right people to be successful. The good news is that we know how to help you.

The Three Steps


The first step for an effective advertising and marketing plan is Discovery. Do you know exactly who your target profile is? Fire bullets before firing cannons.


Armed with an accurate understanding of your true customer, your message needs to be positioned where they will see it. Advertising the right message to the wrong people is a waste.


Relationships are what makes someone a loyal customer. It takes consistency to nurture and protect relationships. If you are not engaging your customer, someone else is.

“Thank you for filming Mrs. Almeter’s testimonial.  I’ve had numerous  comments on how good her testimonial was, especially how sincere her comments were. ”   Mark Samaha – CSRA Insurance Center

“White Hart Insight did an excellent job redesigning our website in order to make it mobile responsive.  Our partners are very pleased with the quality and timeliness ” Chris Etterlee – Fuller, Frost & Associates

“The support I get for our audio & video department is outstanding. It is that much better having White Hart Insight on our team for marketing and advertising” Bob Finnegan – ACSC